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Reading: Hennessy Ignites Singapore’s Nightlife with Spectacular Launch of V.S.O.P Night Blaze
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Marketing In Asia > Blog > Marketing > Buzz > Hennessy Ignites Singapore’s Nightlife with Spectacular Launch of V.S.O.P Night Blaze
BusinessBuzzEventPress Release

Hennessy Ignites Singapore’s Nightlife with Spectacular Launch of V.S.O.P Night Blaze

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Last updated: 2024/06/05 at 12:56 PM
Gaurav Mishra
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Hennessy Ignites Singapore's Nightlife
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SINGAPORE, 5 JUNE 2024 – Singapore witnessed an extraordinary spectacle as Maison Hennessy unveiled the Hennessy V.S.O.P Night Blaze at the HaveFun Live Show in Bugis+ on 30 May. The event was a dazzling display of vibrant performances, exclusive unveilings, and unforgettable experiences, leaving attendees buzzing with excitement.

Electrifying Performance by Local Hip-Hop Sensation Zadon

Local hip-hop sensation Zadon took the stage by storm, delivering an electrifying performance that perfectly embodied the spirit of Hennessy V.S.O.P Night Blaze. His dynamic set featured some of his biggest hits and new tracks, including “Lamborghini Vroom,” captivating the audience with his unique style and energy. This collaboration underscores Hennessy’s dedication to supporting local talent and redefining Singapore’s nightlife. The crowd was enraptured by his charisma and talent, making his performance an undeniable highlight of the evening.

Brand Ambassador Jackson Wang Debuts “henny” MV for V.S.O.P Night Blaze

Hennessy’s brand ambassador, Jackson Wang, debuted his new track “henny,” offering a fresh interpretation of this cherished nickname. Directed by Wang himself, the music video transitions into a vibrant dance party, showcasing the elegant curves, vibrant red hue, and exquisite contemporary aesthetic of the V.S.O.P Night Blaze bottle. This launch, combined with Jackson Wang’s new track and video, marks a significant milestone for Hennessy V.S.O.P.

Jackson Wang’s genuine passion for Hennessy shines through, endorsing the new bottle design and further cementing his role as a trusted advocate for the brand.

About Hennessy V.S.O.P Night Blaze

Hennessy V.S.O.P Night Blaze is a unique expression of the Hennessy V.S.O.P blend, crafted to ignite the senses and elevate the nightlife experience. With bold flavors and a smooth finish, it is designed for those who appreciate the finer things in life and seek to make every moment extraordinary. This limited-edition release is set to become a must-have for cognac enthusiasts and collectors, symbolizing the blend of tradition and innovation that Hennessy embodies.

Also Read: An Interview with Celine Ting: Bridging the Upskilling Gap with OpenAcademy

Commitment to Local Talent and Innovation

Hennessy’s collaboration with local hip-hop talent Zadon, along with upcoming partnerships, highlights Singapore’s vibrant music scene and sets a new standard for nightlife experiences. Hennessy V.S.O.P Night Blaze will be available in 1.5-litre bottles at HaveFun Live Show Bugis+.

About Hennessy

Maison Hennessy, a leader in Cognac, has been shining globally with its exceptional know-how for over 250 years. Founded by Richard Hennessy, the brand is present in more than 160 countries and is a steadfast pillar of the regional economy in the Charente region. Hennessy is a major contributor to French international trade and a worldwide ambassador for the French art de vivre.

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TAGGED: Bugis+, Hennessy V.S.O.P Night Blaze, Singapore nightlife, Zadon

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    Gaurav Mishra June 5, 2024 June 5, 2024
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    By Gaurav Mishra
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    Helping businesses rank higher, and experience in building brand visibility and authority with customized SEO solutions. A passionate observer of business dynamics and technological advancements. Lastly, I have interest in Geo-politics offers a sobering look at the intertwining of global events and economic trends.
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